West Henrietta, NY (October 10, 2016) -Elite® sets a new standard in archery finishes today with the introduction of Rhinodize™. Rhinodize is a proprietary finishing process available only on Elite bows.
Elite has long been the leader in developing non-glare and matte finish coating options. Elite is the industry-leading manufacturer in fit and finish – with famed durability. Over the past 24-months, the Elite team has researched and developed the new standard in finishing processes. Rhinodize raises the standard for archery finishes to new levels.
Rhinodize is a specific formulation that produces the most rugged and durable bow finish available. This new process delivers unparalleled scratch and chip resistance with toughness that’s second-to-none. Rhinodize traces its roots to finishing processes used by high tech and premium automobile manufacturers. The molecular bond of thecoating process shows unprecedented durability and delivers higher abrasion resistance and impact strength than standard anodized finishes.
In the field, Elite Professional Shooters have been using versions of Rhinodize since early 2016. Rhinodize is the choice of archery pros that stood on the podium throughout the 2016 season.
Rhinodize is able to produce unlimited color options, when compared with traditional finish processes. The unique formulation keeps those colors looking beautiful no matter the conditions.
“Rhinodize isn’t just special because of its durability. We apply this exclusive finish in-house. We offer more colors. We deliver them faster than ever before,” said Elite Archery president, Eric Griggs. “Most offer six or seven core colors. Elite now offers 12 ultra-durable riser options. Options that look great and are available for order – and delivery – right now.”
Combining brawn with beauty Rhinodize bows are available in Pine Green, Trendy Teal, Cobalt Blue, Purple Rain, Surge Red, Crimson Red, Canyon Orange, Vette Yellow, Famous Pink, Sunset Pink, Serious Pink, or Timberwolf Gray.
For more information on the ELITE Rhinodize coatings or ELITE’s full product offering, visit www.elitearchery.com like us on Facebook at www.facebook.com/EliteArchery or follow us on Twitter at www.twitter.com/Elite_Archery or Instagram at https://instagram.com/elitearchery/
